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  • Cheers to You! Rewards and Recognition Program: Franchise Terms and Conditions

    Hosted and managed by Business Impact Group on behalf of Dunkin'
  • By enrolling in the Cheers to You! Rewards & Recognition program (“Program”), the
    Dunkin’ Brands, Inc. (“Dunkin’”) Franchisee (“Franchisee”) authorizes and consents to the following Terms and Conditions between Business Impact Group (“BIG”) and the undersigned Franchisee.


    1. Program Information & Resources
    Franchisees are encouraged to review additional Program details, including
    available point types and participation options, by referencing the “More About the
    Program” materials and attending Cheers to You! informational sessions.
    These resources provide important guidance on Program structure, available
    components such as Early Retention Milestone Automation, Online Leadership
    Awards, Physical Point Cards, and Digital Point Codes, and best practices for
    participation.


    2. Tax Responsibility
    BIG does not provide tax advice and is not responsible for determining how
    rewards issued through the Program are taxed for employees. If an employee is
    terminated and forfeits unused points, this does not constitute a taxable event.
    It is the sole responsibility of the Franchisee to:
    • Track employee redemptions where applicable.
    • Communicate applicable earnings to their payroll provider or internal
    payroll team for tax reporting purposes.


    3. Terminated Employees
    Employees who are terminated are not eligible to redeem points through the
    Program. Franchisees are responsible for ensuring terminated employees are
    promptly updated within The Center to prevent unintended access (see section 8
    for more details on data accuracy). BIG is not responsible for redemptions or
    Program activity resulting from delayed or inaccurate employee status updates
    within The Center.


    4. Billing Terms
    Franchisees will be billed upon redemption of points within the Program
    Rewards Gallery. Payments will be automatically processed through HubKonnect using the ACH account on file for any redemptions made within the past 24 hours.

    5. Point Expiration & Program Rules
    Points do not expire for active employees and are non-transferable between employees. Once points are issued to employees, they are not able to be returned or reallocated. Neither BIG nor Dunkin’ are responsible for the misallocation of points by Franchisee. Points may be accumulated and used as a singular currency within the Rewards Gallery. Team members may combine points earned from work performance and/or milestones achieved to redeem for higher-value items within the Rewards Gallery; including, but not limited to:

    Early Retention Milestone Automation

    Online Leadership Awards

    Physical Point Cards

    Digital Point Codes


    6. Program Participation & Cancellation
    Franchisees may make changes to their existing Program locations' participation by either removing a Program opt-in or unenrolling a PC. Changes may take up to 72 business hours to be reflected in Cheers to You!. New locations can only be added during an enrollment window.

    A. Removing a Program Opt-In: Removing an Early Retention Milestone Automation and/or Online Leadership Awards opt-in does not unenroll the PC or remove team member access to Cheers to You!. Once the change takes effect, the selected PC will no longer receive the automation and/or monthly awards associated with the removed opt-in. Team members will retain access to their accounts and keep any points they previously earned, which will remain available for redemption.

    B. Unenrolling a PC: Unenrolling a PC removes the PC from the Program entirely. Once the change takes effect, accounts associated with that PC will be deactivated, affected team members will lose access to Cheers to You!, and any outstanding points in their active account balances will be forfeited and cannot be reinstated.

    C. Franchisees are solely responsible for communicating any Program participation and participation changes, including removed opt-ins or unenrollment, to affected team members. BIG will not communicate individual franchise-level Program changes directly to team members. 


    7. Employee Data Authorization and Consent Agreement
    A. Authorization to Access and Maintain Employee Information:
    The Franchisee hereby authorizes Dunkin’ to transfer and BIG to receive, access,
    store, and maintain their employee personal information for the purpose of
    administering an employee rewards and recognition Program, related services,
    communications, and incentives.
    The employee personal information that the Franchisee authorizes BIG to collect
    and use includes:
    • Employee name
    • Employee email address
    • Restaurant assignment (PC number)
    • Job level
    • Hire date
    The Franchisee represents and warrants that it has all necessary rights,
    permissions, notices, and consents required under applicable law for Franchisee
    and for Dunkin’ to provide such employee personal information to BIG for the
    purposes described herein, including for the purposes of Recognition Program
    configuration, administration, and reporting.


    B. Franchisee Ownership and Responsibility
    The Franchisee acknowledges and agrees that all employees whose information is
    provided to BIG are employees solely of the Franchisee and not of BIG or Inspire
    Brands.


    C. No Employment Relationship
    Nothing in these Terms and Conditions shall be construed to create any
    employment relationship between BIG and any employee of the Franchisee.
    BIG's receipt, storage, maintenance, or use of employee personal information does
    not create, and shall not be interpreted as creating, any employer, co-employer,
    joint employer, agency, partnership, or similar relationship between BIG and the
    Franchisee's employees.


    D. Data Security and Use
    BIG will maintain commercially reasonable administrative, technical, and physical
    safeguards designed to protect the employee personal information received from
    Dunkin’ against unauthorized access, disclosure, alteration, or destruction.
    BIG will use employee personal information only for legitimate business purposes
    related to the administration of the Program and its related services provided to
    the Franchisee.


    8. Data Accuracy & System Responsibility
    Franchisees and their designated leaders are responsible for maintaining accurate
    employee data within The Center.
    Accurate data is critical for:
    • Ensuring new employees or returning employees are properly setup within
    The Center.
    • Ensuring terminated employees are properly removed and no longer have
    access to the Program or points.
    • Assigning Online Leadership Awards only to employees designated with a
    “manager” or higher role.
    • Triggering Early Retention Milestone Automation awards based on
    accurate team member start dates at 10, 30, and 60 days.
    Franchisees and their designated leaders (those identified on the member file with
    the role of ARL and Full Access), as identified through The Center, will be granted
    “admin” access within the platform. This access allows visibility into reporting
    related to employee point issuances and point redemptions.
    BIG is not responsible for any issues, including but not limited to incorrect eligibility, improper point distribution, or unintended access, resulting from inaccurate or outdated data within The Center.
    Updates made to employee data in The Center will be reflected within the Program
    following the next daily member file feed.


    9. Liability Limitation
    BIG acts solely as a technology and fulfillment provider for the Program.
    BIG is not responsible for:
    • How Franchisees choose to administer or communicate the Program
    internally.
    • Any tax treatment, reporting, or compliance obligations.
    • Employee disputes related to rewards, points, or recognition.
    • Errors resulting from incorrect or incomplete data provided by the
    Franchisee.
    • Tracking outstanding point liability for the franchise.
    Participation in the Program is at the discretion and responsibility of the
    Franchisee.


    10. Program Modifications
    BIG reserves the right to update platform features and rewards at any time to
    continuously improve the user experience, provided such changes do not affect
    the core functionality of the Program or materially degrade the Program.


    11. Acceptance
    By accepting these Terms and Conditions, the Franchisee acknowledges that they
    have read, understood, and agree. By accepting these Terms and Conditions, the
    Franchisee authorizes BIG to access, receive, store, and maintain their employee
    information to administer the Program in accordance with these Terms and
    Conditions.

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